Running your own business can be a joyful experience when you have the right tools to keep everything running smoothly. The trick is knowing what you need and how to maximise the power of technology, for the most efficient operation possible.
The best resources available today are fully integrative, and work together to drive your business toward the success you deserve.
Inventory management tools reduce time spent on stock-taking; payment processing systems make checkout a breeze; accounting software helps you keep your finances in order; employee management systems track performance and coordinate schedules; and marketing management programs automate campaigns to boost sales.
EPOS system software ties everything together so all your resources are in one place, making it possible to handle all your organisational tasks from wherever you are.
1. Inventory Management
Avoid losing revenue due to stockout and overstock, using comprehensive software that keeps you up to date on all your brick-and-mortar and eCommerce inventory in one centralised location. The best inventory management tools uses real-time updates to show you where your stock is, how much you have, and when it is time to reorder.
Unleashed is one of the most powerful programs on the market, allowing you to integrate all your inventory, whether you have one brick-and-mortar location or multiple outlets over multiple channels of sales.
You can scan your products into the system, customising details, grouping items, and categorising by color, size, supplier, or just about any other marker you choose. Duplicate or transfer items with the click of a button, take your sales out on the road, or manage your stock in your pyjamas if you want.
Unleashed will remind you to reorder stock when it reaches a predetermined point, and you can even set it to reorder for you so you never have to worry about running out of customers’ favorite items again.
2. Payment Processing
There are more ways to pay for purchases than ever before, and customers expect flexibility and simplicity when they shop. Have you ever had a customer walk out of your store because they realised they forgot their wallet?
Or maybe you have shoppers leaving your website with items still in their cart because you do not accept PayPal. Long lines because everyone wants to use a credit card, and every swipe feels like it takes ten minutes? If this is the case, it is time to look into finding a payment processor that takes it all.
Nabbing every possible sale means accepting all forms of payment. You want to be able to take cash, credit cards, gift cards, contactless pay options, mobile wallets, PayPal, and possibly even layaway, so you never have to turn a customer away. The wide variety of payment processors available means that you may not even have to switch banks in order to start making your business accessible to everyone.
You probably don’t do all your accounting on handwritten ledgers anymore, but if you enter anything into a spreadsheet by hand, you are working too hard for too little return. Of course, you want to make money from your business, but do you really want to spend a lot of time tracking it?
The beauty of integrative accounting software, is that it gets updated automatically through your ePOS system software. Good accounting software simplifies the financial management of your business so you can do everything in one place. Find real-time information on your cash flow, automatically invoice your customers, handle payroll, and manage receipts, all from wherever you are in the world.
4. Marketing Management
Marketing is a huge job, and some of it has to be done by a human. Making sure the aesthetic of your shop is conducive to spending money, creating window displays that attract customers, building face-to-face relationships, and developing new products and services to keep people curious, are all impossible without human labor.
So why not focus on making those elements of your marketing the best they can be, by leaving the parts you can automate up to your software?
Marsello integrates everything into one spot, so you can manage customer loyalty, create automated campaigns that target a specific segment of customers, and customise data to see the results of your efforts.
Using this service will even give you access to real experts that can give you advice on how to optimise your campaigns to reach and entice even more customers.
5. EPOS System Software
All the aforementioned software products will propel your business into success in their own way. Combining them into one integrated platform through an ePOS system will forever change your relationship with your business.
Remember when you first started out, thinking that running your own business meant freedom from the mundane? Or that you would soar to the top of your industry with ease? An ePOS system can help you make your dreams a reality by doing the heavy-lifting and time-consuming work a full office of assistants couldn’t manage to keep up with.
Pull everything together and spend your time doing whatever it is you set out to do in the first place, whether that is scaling your business to reach your goals or taking the time to go on vacation.
When you let ePOS system software integrate your workload, you have the control to make your business dreams come true.