As any semi-experienced marketer can tell you, there are different marketing techniques that are effective for each demographic you choose to target. Of course, the same advertisement isn’t going to
Social Media Is Under Attack – Will Technology Provide The Answer?
Social media has become a major vector for web-based attacks. This was confirmed in early September by TechCrunch, who reported that state and private interference in social media has become a
Who Are the Top Female Tech Figures in Today’s Business World?
There is no doubt that great strides have been made over the years in terms of gender equality within the workplace. While there are still issues to resolve in certain
Looking at Starting an iGaming Business? Things You Need to Know
Starting up any kind of business can be a daunting prospect – but in the world of iGaming, there is much more to think about than there would be in
5 Things to Consider When Going Into the Voice Application Field
With products such as Google Assistant, Siri, and Amazon’s Alexa on the market, the voice building industry is on the rise. Many homes even have more than one or two
5 Effective Methods to Get Your Music Viral
As a musician, you can be as creative as you want but if you can’t get people excited about your music by making it go viral, your success will be
Smart Ways to Grow SMB Advertising
You’re launching an online store for your small business, and you know you’re going to have to do something to attract attention to it. But your budget is tight and
The End of the Free-for-all Influencer Market
In a world where consumers live online and interact through social media sites, it’s common sense that advertisers should be in the same places: on Facebook, Twitter, Instagram, and other