Business

Why Marketing Automation Strategy is Important for Small Businesses

In today’s world, where everything seems to happen at hyper speed, it’s no wonder that marketers refuse to spend time completing mundane and repetitive tasks by hand. In a bid

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Tech

How Technology Is Helping Put Customers Back in Control

One of the best things for customers right now is that they’re being put back in control over the purchasing process. We no longer have to deal with confusion or

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